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701 – E-Newsletters/in episode, General
On this episode of WELSTech, Martin and Sallie talk with e-news expert Amanda Klemp about the content and desired statistics for e-newsletter efforts. Plus, we share image resources and ideas for both church and school e-news to support the efforts. The picks this week are helpful for detecting ChatGPT content and for upping the ante on your Mac webcam.
Podcast: Download (Duration: 46:36 — 64.0MB)
Shoot for 3% – WELS Editorial Projects Manager Amanda Klemp joins Martin and Sallie to share her experience overseeing the many WELS e-newsletters. Listen for insight into desired thresholds for open and click rates that may surprise (and relieve) you. Amanda also details important considerations for determining the format and style of your messages.
Picks of the week
Tune in for ideas to use your calendar to get creative!